This month’s income report is a bit later than usual.
I have had a lot going on thinking about strategies for the 4th quarter, the new year 2017 and a new product line I am working on.
I have also decided to overhaul the income reports to streamline them a bit more.
If you are interested in starting your first blog and monetizing it I have put together and easy to follow post to help guide you step by step.
Now let’s jump in a take a look at the numbers.
In the Numbers
|Printable Sales (website)||$1936.58|
|Printable Sales (Etsy)||$400.09|
|Monthly Business Services||$307.24|
Monthly Expense Breakdown
Microsoft Office $7.65
CoSchedule $27.30 (Highly Recommend)
I use coschedule to plan out my editorial calendar and automate the sharing of my content across social media platforms.
When I push publish on every post CoSchedule goes to work publishing my content to my Pinterest Boards, Facebook Page/Group and Twitter.
CoSchedule has saved me so much time and allowed me to promote my post long after I have clicked publish.
Once you have used CoSchedule you won’t want to go back.
CoSchedule analyzes your accounts and you can set it to share you content at the optimal time for each social media platform.
Tailwind $14.99 (Highly Recommend)
Pinterest is one of my biggest referrers and I credit Tailwind for helping me stay consistent on the platform.
Tailwind makes it easy for you to schedule content for your Pinterest boards that your audience would be interested in.
I use Tailwind to schedule all the content that I repin from others Pinterest users.
I have been using Tailwind since February 2016 and it is by far the best decision I have every made.
The increase traffic coming to my boards has also translated into increase traffic to my site.
Not only has my traffic increase I have no longer have to do any FB Share for Share groups and I have regained the time I use to have to spend actively pinning.
I now set aside one day every other month to fill up my Tailwind scheduler and I am good to go.
Tailwind also tells you the optimal time to schedule your pins.
Amazon S3 $0.20
Adobe Creative Cloud $29.99
Adobe Stock $9.99
ConvertKit $119.00 (Highly Recommend)
I converted to ConvertKit from Mailchimp January of 2016 and I haven’t regretted it.
ConvertKit makes it easy for me to create amazing email courses, campaigns and weekly emails.
I have created multiple forms using ConvertKit to link to multiple freebies, email course and to handle my bi monthly Fit Life Challenge.
ConvertKit never charges for duplicate email addresses like Mailchimp and makes it easy to segment your email list.
I have multiple email list segments and each one gets different content.
This would have been a huge nightmare with Mailchimp which was a big part of the reason I switched in January.
Endicia $15.95 (Cancelled)
Final Net Income
|Total Net Income||$1,352.05|
Traffic and Referrals
What I Learned
This month I realized that I no longer really see myself as a blogger but more of a business.
I wrote very rarely on the blog in the month of July. I focused my energy in July on two very specific areas:
- Content audit and clean up
- Diving deep into affiliate marketing
Although I was disappointed that the month wasn’t as lucrative as the prior month I felt as though the month was very productive.
During July I learned more about content and affiliate marketing which has really started to pay off.
You will see the results of this in my August 2016 Income Report.
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First I listened to episode 200 of the Smart Passive Income Podcast (How Deleting a Third of Your Content Can Triple Your Traffic—How to Do a Content Audit with Todd Tresidder) and it really got the wheels turning in my head.
Then I decided to take inventory of my own content and deleted all of the weak content that just no longer fit or had a clear goal.
I deleted over half of my post and am still working to delete more.
Now the posts that I kept I am currently working on merging and optimizing.
You can see an example of this in the post I wrote about eating healthy and saving money .
The reason I did this was to make them more helpful resources and more effective for content and affiliate marketing.
I admit I didn’t realize how much work this was going to be and the process has been a slow one but I definitely already see this paying off.
Actionable Tip #1
If you have a lot of content on your blog it may be time to do a content audit.
Using a plugin like Social Metrics Tracker you can review all of your posts, pageivews and shares.
This is what I used. Use this to create a spread sheet and determine if you want to Keep, Optimize, Merge or Delete the content.
There is so much information out there about affiliate marketing and I have read through much of it.
This month I realized that I needed to stop leaving the money on the table. It was time to ramp up my affiliate marketing efforts.
I give so much away on this site and those very freebies are some of my most popular pages. I made a list of items that people would need to use for these freebies and other complimentary products.
Taking my list I went on to Amazon and found each of the products and grabbed the affiliate links and added them to each of my freebies.
You can find an example here under the header “What You Will Need” . These are ALL affiliate links.
I saw a jump in my Amazon Affiliate sales immediately but I won’t have the actual income in hand for a few months because of the way Amazon pays out.
Actionable Tip #2
Find your 10 most popular post and create a list of products that compliment your post.
Find them on Amazon and add the products to your posts.
Around May it was announced that Pinterest would start allowing affiliate links on their platform. I began testing out using my Amazon and ShopStyle links on one of my most popular boards (#PlannerAddicts Society).
The potential of of having affiliate links on Pinterest is huge because repins can have a snowball effect. I am hoping to see more to come of this during the holiday season as people start looking for holiday gift ideas.
Actionable Tip #3
Find your most popular board(s) on Pinterest and began mixing in affiliate pins along with your regular pins.
Don’t over do it. Mix them in naturally so your board doesn’t look overrun with affiliate links.
Looking Ahead and Moving Forward
The 4th quarter starts October 1st so going forward I will be working on:
- Optimizing my site and shop listings
- New product launch in time for holiday shopping
- Continue deleting, optimizing and merging content
- and working to increase my affiliate income
Did you see a slump in traffic and income this summer? How is your year shaping up on your blog are you doing better than last year?
Never Miss A Freebie
Each month we send out a very special email with free printables. Periodically you will also get special discounts for the shop.